Tyviso and Contentsquare Announce Integration to Help Brands Drive Conversions and Reduce Reliance on Discounts

Tyviso has announced a new partnership with Contentsquare (CSQ), which is bringing sharper customer insights and faster optimisation to ecommerce brands. The integration connects Tyviso’s partner marketing data directly into Contentsquare’s powerful digital analytics platform with no manual tagging required.
As a result, brands can now gain clear visibility into how Tyviso campaigns influence performance, customer behaviour, and the overall shopping journey. The result is measurable growth through higher average order values, reduced reliance on discount codes, and improved conversion rates.
“Until now, linking partnerships to performance took time and manual work,” said Adrian Vella, CEO at Tyviso. “Our integration with Contentsquare changes everything. In other words brand partnerships insights are now instant and built for scale.”
Real-time clarity, smarter decisions
Contentsquare enables brands to understand the end-to-end user journey, capturing interactions such as clicks, pauses, and drop-offs. Now that Tyviso is integrated with CSQ, teams gain immediate insight into how reward-based offers influence customer behaviour. This integration highlights what’s performing well, where users face friction, and which elements require optimisation, all with speed and clarity.
Consequently, teams can fix issues, test offers and demonstrate value without waiting for analysts to connect the dots.
How will this integration benefit e-commerce enterprises?
The partnership improves how teams make decisions, using real data to guide action and deliver clearer results. By combining Tyviso and Contentsquare, ecommerce teams can:
- Compare journeys with and without Tyviso incentives
- Replace blanket discounts with better-targeted rewards
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Show real impact to leadership, visually and instantly
For large enterprise brands already using Contentsquare, setup is frictionless. Tyviso now appears as a native app, ready to test, with insights that speak the same language.


About Contentsquare
Contentsquare is a leader in digital analytics, empowering businesses of all sizes with the insights they need to understand customers and deliver seamless experiences at scale. Its all-in-one experience intelligence platform provides rich and contextual insight into customer behaviors, sentiment, and intent, across all channels, helping businesses continuously deliver the right experience on web, mobile, and apps. More than 1.3M websites worldwide rely on Contentsquare’s AI-powered platform to grow their business, drive customer loyalty, and operate with greater efficiency in a constantly changing world. To learn more, visit www.contentsquare.comAbout Tyviso
Tyviso connects brands through science-led, reward-based partnerships that drive real result. Used by leading ecommerce players like SharkNinja, Secret Sales, and EE, Tyviso helps brands grow together. For more information, visit: www.tyviso.com

Maria Covlea
Marketing @ Tyviso
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